January 9, 2024
Episode 204: Leaving Shark-Infested Waters with Blue Ocean Strategy
🦈 Dive into innovative tactics and empower your entrepreneurial journey!
Why Blue Ocean Strategy is a Game-Changer.
It reshapes how we approach business, steering away from fierce competition (like escaping shark-infested waters 🦈) and toward unexplored opportunities. This book equips us with tools to innovate, stand out, and create our unique path to success. Let’s navigate those blue oceans together! 🌊
Show Notes
This episode we are talking “Blue Ocean Strategy” by W. Chan Kim and Renee Mauborgne. Where we cover the concept, real-life examples, and practical takeaways. Get ready for insights that spark innovation and set the stage for success.
Resources & Links
Buy the Book in the U.S.:
Blue Ocean Strategy, W. Chan Kim & Renne Maugborgne
Buy the Book in CA:
Blue Ocean Strategy, W. Chan Kim & Renne Maugborgne
Joelene’s Favourite Blue Ocean Example:
Sofia Katherine & Co
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